For the Marketing class at Ringling College, we were challenged to create a rebrand and the marketing campaign for the 1927 “Metropolis” movie by Fritz Lang.

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As a project manager, creative director, and graphic designer I worked with a diverse team of 6 people to propose a marketing campaign and bring this historical film back to life for the modern audience. 

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The campaign was based on AIDA model, which engages Millennials and  Sci-Fi fans and motivates them to attend the screenings in San Francisco.